Products and Services

QUODEM Specialists in Digital Marketing solutions for the health sector

QUODEM is an international company that focuses its activity on providing digital marketing and business development solutions based on information technology.

Its main competitive advantage is based on three pillars: a deep knowledge of pharmaceutical marketing, a good command of information technology and top level scientific support in those projects that require it.

Quodem is a global activity company specialized in the health business area

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HCPs

Product and prescription website

Design and development of websites focusing on pharmaceutical products aimed at informing medical professionals about indications and diagnosis, prescription regimens and drug interactions.

Electronic patient record

Multi-platform applications for electronic patient records associated with a clinical trial and the subsequent use of the information obtained.

Multichannel Marketing

Design and development of communication and loyalty strategies for our target audience through new channels in order to obtain a high number of quality impacts.

Ongoing medical training

Online, classroom or blended training directed to the healthcare professional, educational content generation, editorial and scientific committee, courses accreditation, management of diplomas and tutoring services.

eDetailing - eTraining

Dissemination and promotion of content, materials and clinical studies among the medical community. Covering vacant areas and complementing the doctor's visit.

Adherence and compliance programs

Programs to improve the prescription patterns and dosage for the patients and track their results and accomplishments

Conferences and events

Coverage and dissemination of healthcare professionals' conferences, events and meetings. Online broadcast, webinars, conference platform, iPad Gaming, KOLs eMeetings.

eMeetings / Webinars

Broadcasting events in real time or deferred, promotion of graphical and multimedia material or clinical studies to promote institutional relationships and links with professional communities.

Case Studies online

Quodem has developed a platform to publish online case studies for healthcare professionals. This platform can integrated interactive cases studies.

Pathologies Platform

Pathology reference platform. Registration of medical identified. Micromarketing tool.

Scientific Forums

Virtual meetings for discussion and dissemination of studies, encouraging understanding of published information and strengthening the relationship with the medical community.

Communication Platform Reps / Doctors

Platforms to improve communication between representatives and their doctors enabling an optimal and personalized contact channel oriented to excellence and exclusivity.

Apps iOS/Android

Design and development of applications aimed at patients, caregivers and healthcare professionals regarding disease education and support for their daily clinical practice.

Scientific/Medical Content

Development of reliable, up-to-date and qualitative scientific content, in coordination with authors, KOLs (Key Opinion Leaders), scientific societies and specialized committees...

Biostatistics

Biostatistical analysis and techniques are routinely used for decision-making in virtually all companies and institutions.

Communication Strategies

Communication strategies and creativity aimed at establishing a corporate and brand image of the highest quality and a positive impact on marketing and communication.

Medical Societies and Public Institutions

Training, information and communication websites aimed at strengthening the relationship between the pharmaceutical company, medical and patient associations, and scientific groups.

Pharmacies

B2B Platform management of orders

Platform for the comprehensive and direct management of orders from pharmacies, making communication with the pharmaceutical company more efficient.

Loyalty Programs

Actions aimed at customers to reinforce and complement the service, improving their perception for loyalty purposes.

Promotion Apps

Apps aimed at users for the communication of product launches, promotions and competitions.

Online products promotions

Products portals focused in pharmacies and their daily business, also providing essential information that the pharmacies will pass to patients.

Patient interaction service

Services aimed at strengthening patient loyalty to the pharmacy through communications informing about product availability, promotions and offers.

Training and simulators

Training courses and simulators oriented to pharmacists. Courses on skills, management, good practices, pathology, diagnostic tests, etc.

Patients

Search Engine Optimization (S.E.O)

Strategies and best practices to optimize web positioning on search engines.

Disease Portals

Online material for patients to create awareness of diseases and create communities, also making possible to reach professional help and advice.

Multichannel Marketing

Design and development of communication and loyalty strategies for our target audience through new channels in order to obtain a high number of quality impacts.

Adherence and compliance programs

Programs to improve the prescription patterns and dosage for the patients and track their results and accomplishments

Pathologies Platform

Pathology reference platform. Registration of medical identified. Micromarketing tool.

Social Media

Although the health care sector is quite restricted there are social media initiatives that can be implemented to share experience and create communities.

Loyalty Programs

Actions aimed at customers to reinforce and complement the service, improving their perception for loyalty purposes.

Telemedicine and monitoring

Platform to remote manage patients allowing instant follow ups and treatment optimization.

Patients Training Programs

Specific training courses to enhance the understanding of diseases - interactive games, promotions, events..

Patients Apps

Mobile Apps aiming to help patient to comply with treatment and stay healthy - charts, dosages,geolocation, compliance, etc..

Content for Patients

Digital content specifically created by experts for patients.

Self-diagnosis and calculators

Application to help patients to evaluate their heath and guide them through their treatment

Health Plans

Comprehensive health plans for patients, facilitating the therapeutic actions, prescription, complianceand most importantly creating awareness of the disease.

Patients communities

Communities for patients with the same disease where they can share experiences, testimonies, knowledge and support.

Sales Force

Reps Training Platform

Sales force training platform - productsinformation, diseases knowledge, latest scientific information, sales techniques, etc… to increase their sales network and optimize their visit optimization.

Interactive Guidelines

Applications updated every cycle with information about products lines: sales, concurrence, sales arguments, visits outcomes, promo tools…etc

Delegates Daily Management Apps

Apps to help the sale force in their daily work from visits to information gathering.

Concurrence Analysis

Platform that helps to identify where products are positioned again concurrent products, provide sales argument and strategies

Mobile Training

Digital Training adapted for Reps (they are always on the move and most of them are not Doctors) combining text, animation and video making ease to learning and assimilate the information.

Objections Handler

Platform to help the Reps to handler the objection posed in their visits allowing them to deal successfully with clients’ needs and concerns.

eCoaching

Platform to manage the sales team promoting the “excellency”, it breaks communication and geographical barriers, allowing follow ups and evaluation of commercial visits.

Sales Key Messages

Information to help Reps so they can keep visits interesting and engaging focusing is key messages to pass to the doctor about a specific product.

Simulators

Online training and virtual simulators aimed to Reps for improve their skills and promote good practices among the sale force

Gaming

Training can be fun and presenting facts, conclusions and scientific material could be transformed into games where the Reps compete and learning at the same time.

Interactive Visit (iPad)

To optimization visits and reinforcement the key message Reps can use Apps to show more engaging digital content to the doctors

eCongress

Live broadcast or recorded events platformallow to reach more doctor and cover zone with difficult access for Reps.

Mobile Solutions

Apps iOS/Android

Design and development of applications aimed at patients, caregivers and healthcare professionals regarding disease education and support for their daily clinical practice.

Promotion Apps

Apps aimed at users for the communication of product launches, promotions and competitions.

Patients Apps

Mobile Apps aiming to help patient to comply with treatment and stay healthy - charts, dosages,geolocation, compliance, etc..

Mobile friendly

Web adaptation to existing multiple mobile devices aiming to reach maximum number of users in a friendly way promoting usability and user experience.

Android

Android OS apps development. The platform based on open standards with the top level of user worldwide.

iOS (iPhone, iPad)

iPhone, iPad and iMac iOs apps development. High impact tool design optimizing usability and style.

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