Consultancy Solutions
E-Commerce Platform

THE GOAL
Expansion of the market of the companies engaged in the marketing of products. Increased efficiency and savings of money in the sales process.

GENERAL DESCRIPTION
An e-commerce platform makes it possible to make use of a showcase available 24 hours a day and increase the available market for sales.

This platform possesses the following functions:

• Catalogue of products – unlimited number of categories, sub-categories and products
• Design of the virtual store adapting it to the corporate branding
• Integration with a card swiping or data-phone machine for bank payment
• Training and support on the initial load of products and product lines
• Reports and statistics

Similarly, it is possible to increase the quantity and quality of fidelity programmes by using online communications tools (SMS, e-mails, online coupons, etc.)

JUSTIFICATIONS
E-commerce is establishing itself gradually among the Internet users, once the barriers corresponding to a lack of confidence are overcome in the use of this new form of selling. Those companies with the need for growth, improved processing efficiency and the search for new markets should design and execute their business strategies, by taking into account Internet as a new marketing channel.

BENEFITS

• Entrance onto new markets and contacts with new clients, by overcoming geographic obstacles
• Acquisition of competitive advantages.
• A greater recognition and familiarity with the brand
• Reduced costs and improved efficacy.
• Greater fidelity
  
  

CRITICAL POINTS OF SUCCESS

• Direct involvement of the management.
• Products whose characteristics can be evaluated without direct contact with them by the client.
• Promotion and positioning on search machines.
• A simple and fast purchasing process.
• The image of confidence and security.
  
  

METRICS

• Reports in real time on the activities of the project.
• Profits from units sold.

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